1
2
1
2
3
4
5
6
7
8
9
10
11
12

Established 2016

Founded to form essentials

Norgram® is a design studio based in Denmark—working internationally to design iconic brands and digital experiences with focus on what’s essential.

Founding partners Sebatian Gram & Mathias Høst Normark. Aarhus, 2020.

The world is more dynamic and complex than ever. The speed with which new ideas are born, developed and realised is unlike any other period of time, resulting in a positive optimism to define what’s next.

Speed and agility permeate the business environment. From startups to big corporations, the desire to innovate is ever present. Transformation is a constant.

But rapid progression shouldn’t come at the expense of craft and consideration. That’s why Norgram exists. Our ambition is to create work that outlasts tomorrow and supports people in their everyday lives. As designers our responsibility is to use thoughtful design to help shape a more meaningful, no-nonsense and intelligent future.

It starts with understanding and truly caring for the essentials.

What is the real problem at play? Are we considering the longevity of the solution? Could we improve rather than add? Could we simplify rather than complicate?
Good work takes time, commitment and close collaboration. We value long-lasting relationships where trust, openness and progress become the driver for the process. A shared set of values is essential.

The studio was born in 2016 with an ambition to create order in the increasingly more complex convergence between business and design. Based in Denmark we work with ambitious corporations, startups and individuals all over the world.

Norgram® is founded and led by internationally recognized designers Mathias Høst Normark and Sebastian Gram with a global network of independent collaborators supporting the studio across disciplines.

Founding partners Sebatian Gram & Mathias Høst Normark. Aarhus, 2020.

Process

Our process is focused on discovering the essential and letting it guide the way forward. We lean on 4 overarching steps to steer the way. At the heart of the process lies a transparent, iterative and collaborative approach to set the stage for a successful partnership.

1

Insights &
Creative Approach

Clarifying and translating insights into foundation and creative approach.

2

Concept &
Design Strategy

Funneling the creative approach into concepts and design strategy.

3

Design Explorations
& Design Direction

Using the design strategy to explore and define a new design direction.

4

Production
& Implementation

Production and implementation across touch-points based on the new direction.

Services

We help brands imagine and test the future of their business potential; create unique design languages; and launch new products and services into the world. Independent of the output, we strive to offer new perspectives on established assumptions, methods and solutions.

Forming

Based on research and intuition, we imagine, articulate and visualise the foundation on which a brand, product or service can exist.

Creative Direction
Design Direction
Insights

Naming
Prototyping
Research
Strategy
Tone of voice

Making

Based on tested and proven assumptions, we design and build the real elements that make up a brand or product experience across all touchpoints.

Apps

Animation
Copywriting
Brand design
Development
Digital product design
Photography

Presentations
Prototypes
Websites & Platforms

Selected
Clients

We work with clients from all sectors based on a shared value set and vision for how to create a better future though design.

Muuto
SPACE10
IKEA
NIKE
AWS
Google ATAP
Mitte
Grundfos
Able
Alva Labs
Rainmaking
TV2
Dynaudio
Setio
TwentyThree
The—Dots
Constant
HV ITALIC
Indeed
Stamen
PLYO
Awards &
Recognition

Recognition in itself is never a driver behind the work, but it validates and honores the output of a successful partnership and process.

Client
Project
Year
Award
View all
Close
#Plus_Icon Created with Sketch.
Line 4 Created with Sketch.

2016—2020

Work

00:00
Play_Icon 2 Created with Sketch.
#Norgram_Pause_Icon Created with Sketch.
link

Mitte®

Improving life with better water

Brand Identity

Nike

Nike Digital

Digital Innovation

Work with us—write to hi@norgram.co

© 2016—2020